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PARTICIPATE AT THE BLC

RIDES • YOGA • SURF SCHOOL • BIANCHI BOCCE BALL • AND MORE
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SPECIAL OPPORTUNITIES FROM BLC SPONSORS

SPOKE INSIGHTS SHOWCASE
Spoke invites you and other industry leaders to ride and preview how Spoke is protecting the most vulnerable users on our roadways by connecting them to the mobility ecosystem around them. A demonstration where for the first time, bikes digitally “see” cars and more importantly cars see bikes.

At our all-day Spoke Insights Showcase on Wednesday, March 23, Spoke and our partners Qualcomm Technologies, Audi and Commsignia will engage you in a first-of-its-kind connected experience for bicyclists, bicycle manufacturers and the mobility ecosystem. We look forward to sharing your perspectives on how we can elevate rider connectivity, the customer experience and safety together. Learn more about Spoke. Email us with any questions at info@spokesafety.com
COST-EFFECTIVE REWARDS PROGRAMS
Rebates, Rewards, Recalls and Incentives: Opportunities to Build Brand Loyalty with Best Payment Solutions.

As the bike industry evolves, many brands are missing proven opportunities that can help bolster all aspects of their businesses.

Meet with cycling industry veteran and Best Payment Solutions VP of Marketing Sean Coffey and learn about their cost-effective automated payment and rewards programs proven to help retain employees, drive sales growth and build better brand experiences.
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 BIKE RIDES

MONDAY, MARCH 21 at 9:00 am
CRANK BROS. MOUNTAIN BIKE RIDE + LUNCH
Crank Bros. Mountain Bike Ride and Lunch with Hans Rey, Richie Schley and Brian Lopes. RSVP is required. RSVP at the button below and be sure to bring your own bike.
Find out more information about the ride HERE.
Tuesday, March 22 + Wednesday, March 23
6:45-8:45 am
Rides leave from the front lobby doors at Laguna Cliffs. Rides start Tuesday and Wednesday at 6:45 a.m. and will return no later than 8:45 a.m.
SELLE ROYAL ROAD RIDE
Ride with SoCal legend Tom Kattus. Selle Royal Road Ride to Camp Pendleton. Each day will have a faster and slower ride option.

Check out the rides:
Tuesday: BLC — Classic Coast Ride
Wednesday: BLC — Up River, Warmer, Sunnier
MOUNTAIN BIKE RIDE
Ride with MTB Hall of Fame Legends Hans Rey and Richie Schley at the Las Ramblas Trail, San Juan Capistrano. Choose from beginner and intermediate trails. Ride guided by Laguna Beach Cyclery.
E-BIKE RIDE
Guided by Bianchi’s Pat Hus and Yuba’s Justin Gottlieb.

Check out the rides:
Tuesday: BLC — E-Bike Up Salt Creek
Wednesday: BLC — San Clemente Pier Route
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 YOGA

Tuesday, March 22 + Wednesday, March 23
LAGUNA CLIFFS DEL MAR LAWN 8:00-8:30 am
Kerri Salazar works at PeopleForBikes and has 25 years of experience in yoga and exercise science. This session will focus on skills to help individuals become more comfortable and effective on the bike. This gentle stretching class will focus on breathing techniques to relax the body, mind and soul. All levels welcome! Yoga mats provided.
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Fearless Future Women's
Happy Hour

Tuesday, March 22 5:00-5:45 PM
Vue Lawn Outside, Laguna Cliffs Marriott Resort and Spa
Cocktails + Lite BitesNon-Alcoholic Options. RSVPs are optional but highly suggested. Please send your response to Jordan Trout at jordan@peopleforbikes.org
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SURF SCHOOL

Wednesday, March 23
7:00 - 9:00 am
Join CalBike's Mike Olson for a morning surf session/lesson at San Clemente Beach. $120/person — shuttle to/from San Clemente, board, wetsuit and instruction provided. Please email mikeolson1965@gmail.com to secure your spot.
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JOIN US FOR

BIANCHI BOCCE BALL

Wednesday, March 23 5:45 PM
LANTERN BAY PARK
Embrace your inner Italian! Join the Bianchi Bocce Ball Tournament. Whether you’re an expert or a beginner, you're sure to have a great time! Led by Bocce maestro Ray Keener.

Games will take place during the Wednesday Happy Hour and after dinner under the lights.
ALL THINGS BIKE

SHIP YOUR BIKE, RENT A BIKE + GET HELP WITH BIKE ASSEMBLY

BIKE SHIPPING + BOXES
Looking for the best way to get your bike and gear to Dana Point for the Bicycle Leadership Conference? With BikeFlights, you get an easy-to-pack bike box, low shipping costs and excellent customer service from booking through delivery. Use BikeFlights to ship with confidence.
RENTING A BIKE
We are partnering with two local bike shops for BLC attendees looking to rent bikes for our optional group rides. Please contact them directly to make a reservation if you plan on participating in any of the rides.

Synaptic Cycles — mention BLC upon checkout for a discounted rate.

Laguna Beach Cyclery — mention BLC upon checkout for a discounted rate.

Attendees are responsible for covering rental fees.
BIKE ASSEMBLY
Reserve a time to assemble your bike on site — provided by Elite Racing Service. Limited spots are available from our professional service on Monday afternoon/evening to make sure your bike is ride ready.

Email mike@eliteracingservice.com to reserve your spot.